The aluminum exhibition takes place in Düsseldorf every two years. In 2018, Rusal participated in the exhibition, and our studio was preparing the design of the exhibition stand. We had a lot of good images from the 2017 annual report and used them for the design.
The renders for the top panels had to be heavily modified due to the difference in formats. The plot with the power plant has changed a lot compared to the version from the annual report, the environment and some greenery around have been added.
There was an option with infographics from the product catalog on the bottom panels. Alas, we had to refuse it, we did not have time to approve it by the beginning of the exhibition.
Art director: Artem Petrovich
3D: Vladimir Lopata, Artem Egorov
Design: Arseny Petrovich